NOW is a contemporary typeface inspired by the aesthetics of digital environments. Designed in four distinct weights with multiple display variations, it explores the interplay between modern tech and the typographic form.
NOW functions as a cohesive visual identity which allows it to adapt seamlessly across mediums. To highlight its full range, a thorough & comprehensive type specimen was also designed and developed. This specimen not only celebrates the typeface’s structural and stylistic variations but also reinforces the consistency and strong
art direction.